facebook

Media Communications

BA (Hons)

Undergraduate degree - single or combined honours

Key facts

Award
BA (Hons) Media Communications
School
College of Liberal Arts
Campus or location
Newton Park
Course length
Three years full time, or four years full time with professional placement year.
UCAS codes
Institution Code: B20
Course Code: P390 or S176
Campus Code: A,BSU

Entry requirements

We accept a wide range of qualifications for entry to our undergraduate programmes. Typical offers include A Level grades BCC - CCC.

View typical offers for more information.

Critically engage with the challenges of a global media landscape with this dynamic course.

  • Taught by world leading and international scholars.
  • Encourages critical awareness of theoretical debates and contemporary media practices.
  • Supports creative media cultures, practices and student-led enterprise within a liberal arts environment.

Develop your knowledge of the media and creative industries, through this Media Communications course. You’ll develop in-depth knowledge of the theories, debates and professional practices that underpin the study of media.

The course offers you the opportunity to develop your research skills, alongside your ability to critically analyse local, national and global media production. You’ll graduate with the critical, cultural and creative skills necessary to participate as a global citizen in the creative media industries.

“An engaging, thought-provoking and dynamic course that has equipped me with both the analytical and practice-based skills necessary to work within the ever-changing media environment.”

Media Communications Graduate, 2014

What you'll learn

Overview

You’ll examine and research the media in a global context, exploring how new digital technologies shape how we perceive, consume, and participate in everyday media.

The course covers the theories, debates and professional practices underpinning the creative industries. You’ll map how cultures of production shape media audiences and explore questions of global citizenship. From popular music and celebrity culture to gaming culture, multiplatform media and digital cultures, you’ll study the global flows and impacts of the media across a range of topics.

You’ll critically examine a diverse range of media: television, radio, newspapers, magazines, advertising, social media, mobile phones, tablets, apps and video games. We expose you to a range of creative and professional practices, including skills in media research, social enterprise and media making.

Course structure

Year one
Modules equip you with the essential critical toolkit for understanding and analysing the contemporary media and conducting media research. You’ll examine media technologies, popular cultures, media ownership, media representations and media branding, alongside gaining some practical media-making work involving social networking tools. You’ll be introduced to some of the key methods in media research through a series of case studies including gender in the media, television audiences, journalism, media preservation and music cultures.

Year two
You’ll explore questions of global media cultures, examining – for example – how the media transcends the borders of platforms, audiences, cultures, industries and countries. Alongside this, you’ll study the impacts of a global media culture on everything from production to consumption. You’ll have the opportunity to develop your skills in media-making, while further examining these themes in relation to more specific areas, such as stardom and celebrity, journalism and citizenship, music and digital cultures.

Year three
We'll encourage you to specialise in an area that interests you, and to develop independent research and/or practice. This manifests in the form of a dissertation, with specialist modules available in gender and film, media technology, fandom, music journalism, computer and video games and the central role that they play in our leisure time, community media, and the reporting of panics, disasters and terrorism.

How will I be assessed?

Media Communications is a theoretical course with a practical component. Assessments therefore range from essays, professional writing, presentations, reviews and feature writing to cross-media presentations, object history work and industry reports and investigations. You’ll also learn through the creation of journals, research logs and portfolios, blogs and collaborative projects.

How will I be taught?

Our teaching is driven by the research specialisms and expertise of staff, who are all world-leading scholars in their respective fields within Media Communications, be it video games, multiplatform media, digital cultures, gender and celebrity, or popular music cultures. Teaching may also come from the University’s specialist technical demonstrators.

Lectures set out broad themes and issues from a range of existing media scholarship, while seminars stimulate discussion by encouraging student debate. Individual tutorials provide an opportunity to discuss your work with tutors on a one-to-one basis. You’ll also learn via workshops devoted to particular skills such as media research, as well as in project labs where you’ll work with staff and fellow students on the development of a media project.

Opportunities

Work placements, industry links and internships

At various points throughout the course, you’ll have the opportunity to engage in media production projects and to undertake work-volunteering and work placement opportunities.

Careers

Media Communications graduates have a range of professions including Marketing and Project Management, Public Relations, Education, Publications Production, Social Media Promotion and Advertising. Graduates have been employed by companies including Aspire Europe, Komedia, Conversation Creation, Apollo Strategic Communications, and John Lewis.

Competitions and awards

Each year we award a prize to our students. This is the Media Communications Prize for Excellence in Research.

Facilities and resources

Where the subject is taught

This course is taught at our Newton Park campus. You'll have access to excellent facilities including:

Resources

Media Communications students can hire out equipment using SISO, Bath Spa University’s free equipment loan service. We provide a huge variety of equipment, from industry standard television studios to state of the art editing software and Mac Labs, equal to anything found at cutting-edge commercial organisations and broadcast companies.

Fees

UK and EU students full time

2017/18 Entry

Course fees
Year 1 £9,250
Year 2 Published Jan 2018
Year 3 Published Jan 2019

2018/19 Entry

Course fees
Year 1 Published Jan 2018
Year 2 Published Jan 2019
Year 3 Published Jan 2020

2019/20 Entry

Course fees
Year 1 Published Jan 2019
Year 2 Published Jan 2020
Year 3 Published Jan 2021

UK and EU students full time - with placement year

During the placement year, the fee is reduced to 20% of the full time fee. Otherwise, fees are the same as for full time study.

International students full time

2017/18 Entry

Course fees
Year 1 £13,500
Year 2 Published Jan 2018
Year 3 Published Jan 2018

2018/19 Entry

Course fees
Year 1 Published Jan 2018
Year 2 Published Jan 2019
Year 3 Published Jan 2021

2019/20 Entry

Course fees
Year 1 Published Jan 2019
Year 2 Published Jan 2020
Year 3 Published Jan 2021

Interested in applying?

What we look for in potential students

We’re looking for enthusiastic and motivated students who want to become the researchers, content creators and policy-makers of the future. We value creative thinking, originality and a good knowledge of contemporary media, so the abilities to think critically and identify new opportunities are important traits we look for in candidates.

Typical offers

We accept a wide range of qualifications for entry to our undergraduate programmes. The main ones are listed below:

  • A Level - Grades BCC - CCC preferred.
  • BTEC - Extended Diploma grades Merit, Merit, Merit (MMM) accepted
  • International Baccalaureate - A minimum score of 26 points required
  • Access to HE courses -  Typical offers for applicants with Access to HE will be the Access to HE Diploma or Access to HE Certificate (60 credits, 45 of which must be Level 3, including 30 at merit or higher).

English Language Requirements for International and EU Applicants
IELTS 6.0 - for visa nationals, with a minimum score of IELTS 5.5 in each element.

How do I apply?

Ready to apply? Click the 'apply now' button in the centre of this page.

Need more guidance? Head to our how to apply pages.

Admissions service: +44 (0)1225 876 180
Email: admissions@bathspa.ac.uk

 

Course leader: Dr Suman Ghosh
Email: s.ghosh@bathspa.ac.uk

Website feedback to web@bathspa.ac.uk