The Transmedia Earth Conference seeks to internationalise both the study and the practice of transmedia, providing a global platform for showcasing and exploring the many manifestations of contemporary and historical transmedia around the world.

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Hosted by EAFIT University, Medellin, Colombia​​​​​​​​

11 - 13 October 2017

In an age where the production, distribution and sharing of content across multiple platforms is increasingly accessible, transmedia has emerged as a key strategy for engaging audiences across media.

But while understandings of the transmedia phenomenon are often tied to the Hollywood setting and to commercial forms of franchise and branding in Anglo-American contexts, different countries, cultures and peoples around the world are now beginning to define additional uses for transmedia, adapting this phenomenon in unique ways to different cultures, communities, technologies and industries – be it in sectors of film, television, publishing, journalism, leisure, radio, politics and beyond, emerging in arenas as diverse as creative writing, museums, apps, virtual reality, activism and education.

With this in mind, the Transmedia Earth Conference provides a global platform for showcasing and exploring the many manifestations of contemporary and historical transmedia around the world.

“The Transmedia Earth Conference seeks to internationalise both the study and the practice of transmedia.”

The inaugural conference – hosted by EAFIT University in Colombia – seeks to map emerging understandings of transmedia and global convergence cultures. It will feature presentations by an international array of speakers from a total of seventeen countries, comprising: USA, Italy, China, Brazil, Turkey, Argentina, Colombia, Russia, UK, Ireland, Australia, Mexico, Spain, Portugal, France, Panama and Estonia.

The Transmedia Earth Conference is a formal collaboration between four institutions:

Keynote Speaker 1: Carlos A. Scolari

Carlos A. Scolari is a Professor at Universitat Pompeu Fabra, Barcelona with expertise in communication and media, social theory, communication design and transmedia.

Keynote Speaker 2: Dan Hassler-Forest

Dan Hassler-Forest is Assistant Professor in the Department of Media and Cultural Studies at Utrecht University.

Keynote Speaker 3: Matthew Freeman

Dr Matthew Freeman was a Senior Lecturer in Media and Communications and former Director of the Media Convergence Research Centre at Bath Spa University.

Matthew Freeman

Adaptive Storyworld Challenge

What is the Adaptive Storyworld Challenge?

We are also hosting an Adaptive Storyworld Challenge in partnership with Conducttr, the world’s favourite transmedia storytelling engine for the creation of adaptive, interactive, multi-channel experiences.

We are looking for people that understand how to build storyworlds, and we invite submissions for an altered reality storyworld experience that is delivered to audiences across multiple media platforms.

In return, Conducttr will award three winners with a 1-year Conducttr Indie subscription, 2 hours mentorship on your project via Skype, and the projects showcased in Conducttr's transmedia Newsletter.

Full competition details and submission instructions for Conducttr's Adaptive Storyworld Challenge can be found below. You have until 30 September 2017 to complete your work and submit your presentation for consideration. Winners will be announced at the Transmedia Earth Conference, taking place at EAFIT University in Medellin, Colombia between 11th – 13th October 2017.

How do I enter?

You will need to submit two things:

1. A working experience

2. 1 to 3 PowerPoint slides that describe the thinking behind the experience

Next, sign up to use Conducttr with the code #transmediaearthconference

Contacts

Please direct any questions regarding the conference to Camilo Andrés Tamayo Gómez (ctamay12@eafit.edu.co).