
Kirsty Bennetta
- Lecturer in Fashion Marketing and Management
- Email: k.bennetta@bathspa.ac.uk
- School: Bath Business School
- Campus: Newton Park
- Website:
Personal statement
Kirsty has worked in the fashion industry in various manufacturing roles, moving into product development for high street retailers.
She completed a BA (Hons) in Fashion Design in 2013, and following 7 years working in the Fashion industry, she returned to study a MSc in Fashion Marketing Management. She has achieved a PGCE in Post Compulsory Teaching, received the Award for Academic Excellence, and has worked within the further and higher education sectors, teaching both Fashion Design and Marketing.
Kirsty is currently module leader at Bath Spa, teaching on the Fashion Marketing and Management undergraduate degree. She teaches on a number of modules, but her speciality is within sustainable fashion, having published research on this topic in an international journal. Her research journey with this subject continues.
Kirsty is a well-connected individual, having worked in the fashion industry and in various further and higher education institutions, and is passionate about her students achieving their goals in academia and employment.
Academic qualifications
- MSc Fashion Marketing Management
- PGCE PCET
- BA (Hons) Fashion Design
Areas of expertise
- Fashion design
- Product development
- Business consultancy
- Fashion marketing and management
- Marketing
- Sustainability in fashion
- Product development
- Manufacturing apparel
Research and academic outputs
Revive and thrive: enhancing wellbeing and value through repair workshops in circular fashion
article
Bennetta, K and Akin, M (2024) 'Revive and thrive: enhancing wellbeing and value through repair workshops in circular fashion.' Advances in Management and Innovation (Working Papers Journal), 8. pp. 23-28.
Educating for change?: An investigation into consumers’ perception of sustainability and the educational drivers needed to support sustainable consumption
article
Bennetta, K and Oeppen Hill, J (2022) 'Educating for change?: An investigation into consumers’ perception of sustainability and the educational drivers needed to support sustainable consumption.' International Journal of Fashion Design, Technology and Education, 15 (3). pp. 418-429. ISSN 1754-3266
Conference proceedings
- Advances in Management and Innovation (AMI) 2024, Cardiff Metropolitan University, May 2024. “Revive and Thrive: Enhancing Wellbeing and Value through Therapeutic Repair Workshops in Circular Fashion”.
- Advance HE Teaching and Learning Conference 2024, Nottingham Trent University, July 2024. “Revitalise Your Wardrobe Workshop Series: Crafting a Sustainable Style Journey”.
- BERA Conference & WERA Focal Meeting 2024, University of Manchester, September 2024. “Education at the heart of sustainable fashion: How can we embed sustainability within school and HE curricula?".